Agency - Launch Media.
Creative Director / Copywriter - Wes Kennison
Director - John Haynes
Producer/Casting - Deirdre Peterson, Abe Felix
Cinematographer - Abe Felix
Editor/Colorist - Abe Felix
Motion Designers - Daniel Small, Jordan Peck, and Ryan Golden
NCCER tasked us with capturing a different side of industrial construction than is typically portrayed in media and advertising. Each of these 3 spots challenges the viewer to rethink their notion of the concept being featured in the context of the boom in industrial construction.