Heavy Hitters
Production/Post: Launch Media Concept/Copy: Wes Kennison Director: Wes Kennison Editor: Wes Kennison Producer: Cat Miguez Art Direction: Ryan Golden Graphic Design/Mood Boards: Ryan Golden and John Laprime Animation: Ryan Golden 3D Modeling: Ryan Golden Our client came to us for a stylized and fast paced animation to help them bolster apprenticeships in the union they support. They wanted to make a memorable piece that would speak to a younger demographic, while still working as a strong message for the Deep South brand. We went through extensive mood boarding, storyboarding, and style framing prior to arriving at the finish animated piece.